First Go To Market Plan

We will work with you to find your Ideal Customer Profile and Map your buyer personas.

Learn & Apply

Our unique Learn + Apply model enables you what you need to know to implement a solution. Each session has an outcome. Founders & Leaders bring hands-on expertise to work with you.

Live Program

This is not a course. In this live program, we interact with you 1-1 to work with you and host group cohorts to leverage high-value to solve challenges and achieve outcomes.

Result Driven

We measure your success by program KPIs. Our program has many sessions and each session focuses on action to solve challenges and take your business to the next level.

Suitable for

Startup Team Members

You work in a Startup and part of the team implementing GTM.

CXOs

You are responsible for GTM in your startup and want to implement fastest way.

Founders & Leaders

You have started up and want to implement a GTM for your business.

Achieve GTM clarity for your startup in 2 weeks

Session 1 - Know my Startup (Learn & Analyse)

  • Understanding the GTM Motion
  • Components of GTM
  • Understanding your Customer - Why, What, Who
  • Build your Ideal Customer Profile (ICP)

Session 2 - Apply & Refine

  • Share your ICP
  • Peer Review
  • Get Feedback & Refine
  • Understanding the Buyer Persona in your ICP

Session 3 - Apply & Refine

  • Share your Buyer Persona
  • Peer Review
  • Get Feedback & Refine
  • Understanding the Buyer Persona in your ICP

Program Schedule

This is a 1.5-hour Virtual live program with 3 sessions with program mentors, and a Slack channel to track the progress and reach program mentors. This is an intense program and you need to commit 3-6 hours a week for this program.

Program Benefits

  • Understanding your Customer
  • Your Target Market
  • Identify your ICP
  • Identify your Buyer Persona

Program Mentors

Founders & Leaders having expertise in GTM in their own startups are leading these programs.

Ravi Trivedi

image

Ravi is an entrepreneur, angel investor, growth marketer, and mentor with 22+ years of experience.

He was founder and CEO of PushEngage, a leading web push notification platform, with customers in 150+ countries which was acquired recently. Earlier he bootstrapped CouponRani.com, a coupon site in Southeast Asia. He has made 7 angel investments and had 2 successful exits. He is a mentor at IIMB NSRCEL for social startups, and for the Headstart Investor Circle.

Earlier, he worked as Principal at Southeast Interactive Technology Funds, a $200 M early stage Venture Fund. Prior to that he was an Equity Analyst in Bank of America, New York. He started his career at Hewlett Packard, working as Software Engineer, and later in Business Development. He has co-authored a book on Web Service Security, and holds a patent.

Ravi holds an MBA degree from Duke University and MS from Computer Science from IISc Bangalore. His interests include meditation, mindfulness and Indian philosophy, and he blogs at https://trivediravi.medium.com/

Bimlesh Gundurao

image

Bimlesh - 3x Entrepreneur - Engineer turned Entrepreneur with a passion for building products from India for the global market.

A SIBM, BITS Pilani & NIE Alumni with over 24 years in the Software Industry across Startups & Corporate, he led Aguai Solutions to a successful acquisition-hire exit to US Fintech Company, after a pivot from Pharmeazy.com - India's first connected healthcare, Connecting Pharmacies, Patients, Doctors and Pharma Distributors. In his 15 yrs of corporate journey across Allscripts, Misys, Satyam & GA, he built teams 0-350 and led large Product Development & Product Management teams worldwide. He also led a pathbreaking Engineering Turnaround with 140 engineers across the world bringing agile practices in 2006 and delivering a release plagued by huge delays.

Bimlesh is an avid learner, experimenter, networker, cricket & movie buff. He has coached over 30+ startups through PITCHCAMP and is an active mentor at Numa Accelerator & BITS Pilani.

Cohort-Based Program

A new way to accelerate your startups.

What it is not?

  • This is not a course. This is a coaching + live program.
  • These are not recorded videos.
  • It is not an exclusive 'For you' program. This is a cohort-based around "Program Template" themes.
  • This is not DIMF (Do it for me). We will coach you, guide you and show you how to do.
  • It is not an advisory activity.

What is it?

  • You get dedicated time to work with founders every week as per the program. This is the LIVE group cohort.
  • Max 10 founders/leaders can be in a Program.
  • You work with peer founders/leaders in the cohort and founder mentors to execute an implementation plan.
  • You solve your problem/challenges/bottlenecks and create a growth momentum.
  • We use action-oriented frameworks that reduce time to implement and accelerates your goals.

Frequently Asked Questions

  1. I work full-time in a Startup. Do I have time to join this program?

Yes, you can! This is a 1.5-hour ZoomVirtua live program per week two days with program mentors and a Slack channel to track the progress and reach program mentors. This is an intense program and you need to commit 3-6 hours a week to this program.

2. Do I have to attend all of the live programs in real-time?

Yes, you have to join the live virtual session to work with program mentors for your business. We also host a slack channel for you to join to interact with program mentors from time to time.

3. Is this a personalized is the program?

Yes, as each company has its unique challenges, this program is focused at common problems inn GTM across companies. During the Peer review and Mentor Feedback, you can gain 1:1 insights

4. What will I achieve after completing the program?

Have a look at the "Program Benefits" to know what you will achieve at the end of the program.

5. Do you offer a refund policy if I quit the program or find the program is not fit for me?

This is our best program. We are confident about you achieving results; hence we don't offer a refund for this program.

6. How is this program different than courses or online materials?

This is not a course or pre-recorded learning materials. This is a coaching + live program. You get dedicated time to work with founders every week as per the program. This is the LIVE 1-1 and group cohort.

Max 10 founders/leaders can be in a Program. You get to identify your problem statement, challenges, and bottlenecks as per the program. You work with peer founders/leaders in the cohort and founder mentors to execute an implementation plan.

Join Waitlist

We are launching this program in June 2021. We accept maximum of 10 founders in a cohort on the first-come-first-serve basis. Add your details to the waitlist to get invited early.